Advanced Content Marketing Strategy | Outsmart The Competition

Hi future billionaire.

Today I’m going to share with you an advanced content marketing strategy that you can use to outsmart your competition. These strategies will help you eliminate competition and dominate your niche.

When it comes to content marketing, a lot of people fail because they try to reinvent the wheel. If you’re still brand new in a niche then don’t try to be fancy. The best thing you can do is to find out what your audience want and give it to them.

Find out which content they engage with the most and recreate a better version of the same content.

Once you’ve got an audience then you can start testing new ideas.

Does Your Business Need Content Marketing?

Every business needs a content marketing strategy to grow their audience. Even lawyers, dentists and insurance companies do need to use content marketing to get more customers.

Content marketing helps you become an authority in your niche. You get to add value to your audience, build a strong relationship with them and gain their trust. Which will result in exponential growth and profits for your business.

The reason people think their business doesn’t need content marketing is because they don’t know the power of content marketing or simply have no idea about how to implement it into their business.

Some have tried it and failed because they used it wrong. Let me give you a simple headline that can go viral for a dentist. The headline can go something like this:

"Here’s How a $20 Dental Check Up Can Save You $3,000 to $5,000"

Everyone will want to know how they can spend $20 to have healthy teeth instead of spending $5000.

It’s all about using catchy headlines that people can’t resist.

This same strategy can be used by a funeral parlor to gain more clients and bury more people than their competitors.

But you can’t keep hammering the same strategy over and over again. So today I want to show you some tools you can use to find out what type of content will work best for your audience to avoid guess work.

Using SEMRush to Get Content Marketing Ideas

If you’re doing content marketing and not using SEMRush then I don’t know what you’re doing. This is the best tool to find content ideas, spy on your competitors and get marketing insights.

This is by far the best tool to do your research.

It will help you find out which content is working best in your niche and what your audience loves the most. There’s too much stuff you can do with SEMRush that we can’t cover in this tutorial because it will take us forever.

To get the most out of the tool, simply find popular blogs in your niche and use SEMRush to do all the research for you.

SEMRush will let you know where your competitors are getting traffic from. It will also give you the keywords your competitors are ranking for. This will help you come up with content ideas that your audience is looking for.

It will also give you a list of your competitors so that you know who your real competition is instead of guessing and a whole lot of other features. Watch the video above for a full walk-through of how SEMRush works and how to get the most out of it. 

Check out SEMRush on this URL: http://mailpreneur.com/semrush

The link I just gave you has a 7 Days trial for you to test the tool to see how powerful it is.

SimilarWeb

Another tool you should be using is called SimilarWeb. It’s good to know which content your audience love the most by using SEMRush but another important thing you need to know is where your competitors are getting most of their traffic.

Once you’ve found out who your competitors are then you use SimilarWeb to check where they get their traffic. Then you simply go to those platforms and start getting the traffic.

You have to understand that not all traffic strategies work for all niches.

For instance, if you’re in a niche where people are too embarrassed to talk about on social media then facebook won’t be a good platform for you to promote your product.

Even though facebook is a big social media platform with billions of people, it doesn’t mean you can promote any niche on that platform. Some niches just won’t work on facebook or any other social media platform for that matter.

So you have to know where your competitors are getting their traffic and SimilarWeb is the best place to do that.

You can check it out at similarweb.com

Once you have both these tools you know what content you need to use to attract a lot of visitors to your business and you know EXACTLY where to get the traffic.

After watching the video above, content marketing should be very easy for you. But because you read this blog post till the end, I have a special bonus for you.

Bonus Tip: List Posts Strategy

As you may or may not know, I always have a secret weapon or strategy for those who read my blog posts till the end.

To get connected with the big players in your niche you have to add lists in your content marketing strategy.

A good example of a list post would be: 

"The Top 30 Blogs Everyone Who is into Fitness Should Follow"

After writing the post you send each blogger a message to let them know that you featured their blog and ask them to share the post with their audience.

Some won’t reply, make sure that you follow up.

That way you get to build your network and can easily build a relationship with other big names in your niche.

Also do a list of the best books to read, then contact those book authors to let them know that you’ve featured their book and likewise ask them to share your post. Authors will always share your blog post because they know it benefits them.

People are busy and they might miss your first email so make sure that you follow up but don't be a pest, one followup is enough.

List posts are really powerful so make sure that you also add them to your content marketing strategy. Use big numbers like top 50, top 100 etc so that you can contact many people, that way you have a better chance for your content to go viral.

This will help you tap into other people’s audience and build relationships in your niche.

If you loved the content then please let me know by leaving a comment below. If you can share this post with your audience, friends and family I would really appreciated that, it will mean a lot to me.